Innovation is often celebrated for its outcomes, but rarely for the quiet work that comes before them. Since 2003, VM Products has operated at the intersection of real-world field experience and disciplined scientific collaboration, working with academic researchers and product development experts to move the pest management industry forward. Along the way, one lesson has become clear: innovation often begins as a solitary effort—well before ideas gain momentum, support, or recognition.
In this episode, Ethan Vickery sits down with Steven E. Kersen, President of NVision, Inc., as he reflects on his journey navigating new ideas, early questions, and the long path from concept to credibility. The conversation explores the early stages of innovation, where belief in an idea comes before agreement, and how progress naturally expands to include others—transforming individual vision into collaboration.
The discussion highlights a common experience among innovators: while innovation may start alone, it grows stronger through shared effort. Lasting progress emerges when persistence is joined by partnership, turning ideas into solutions that endure.
